We design content models, editorial workflows, and governance into the architecture from day one to make you CMS clean and usable as your team, markets, and channels grow.
Editorial UX boosts your marketing team's speed and freedom. They can build pages, launch campaigns, and manage content without needing developer help.
Performance & AI SEO by Default
Each project includes a complete SEO + LLM optimization. Performance baseline as standard: Core Web Vitals, structured data, rendering strategy, and AI SEO setup.
Already live? Our Next.js SEO audit gives you an actionable, dev-ready assessment of where you stand.
Predictable & Efficient Delivery
90% of our projects fit the initial budget. That comes from the time we invest upfront — understanding exactly what we're building before a single line of code is written.
Our CMS Kit has page builders, navigation, localization, content models, and SEO settings. It boosts every engagement. Plus, it won’t limit your choices. It's a smart starter refined across dozens of production deployments, not a constraint.
Our Clients Say
"FocusReactive has been an exceptional partner, delivering all our requirements ahead of schedule. Their team feels like an extension of ours, understanding our strategy and anticipating our needs. They helped us build two modern, SEO-friendly marketing websites that our marketing team can easily manage without relying on developers. The team is incredibly talented, responsive, and always takes pride in their work. Thanks to FocusReactive, we've been able to scale our marketing efforts more effectively. We couldn’t have asked for a better partner."
Mike Addonizio
VP of Marketing at Betway
"FocusReactive helped us launch a high-performing website with 20% faster load times and 40% less manual work thanks to seamless integrations. DatoCMS also allowed our team to update content 50% faster, all delivered with clear communication and reliable project management."
Gal Lampel
Operations Manager, QuantHealth
Our Project Types
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Migration to Headless Commerce
We help brands move from monolithic platforms like Magento or WooCommerce to modern headless solutions for better performance, scalability, and developer freedom.
We build fast, flexible, and SEO-optimized storefronts using modern frameworks like Hydrogen, NextJS, and Astro — tailored to your business logic and customer journey.
We connect your storefront to best-in-class services — PIM, ERP, CMS, payment, and search — creating scalable, API-first architecture that evolves with your business.
Most common questions we get about Shopify Hydrogen
Hydrogen lets you build custom storefronts using React, giving your team more creative freedom than Shopify’s regular themes. You get full control over every detail and aren’t locked into templates.
Yes. Thanks to server-side rendering, Hydrogen sites load super fast, which search engines (and shoppers) love. You can also fine-tune SEO settings for every page.
Definitely. Hydrogen is built for scale, and when you use Shopify’s Oxygen hosting, your store can handle tons of visitors, even on Black Friday.
Absolutely. Marketers can run custom promos, show personalized recommendations, and create dynamic content that changes in real time, all thanks to Hydrogen’s deep Shopify API integration.
It’s not plug-and-play like normal themes, that means you’ll need developers who know React. There might be some extra setup work, but you end up with a storefront that’s really flexible and future-proof.
Learn how Shopify Hydrogen empowers brands to build fully custom storefronts using React, and how it integrates with Sanity for structured content and localization.
GraphQL Codegen Setup for Shopify Admin API in Hydrogen
Learn how to set up GraphQL Codegen in Shopify Hydrogen, integrate the Admin API, and build a custom type-safe SDK that transforms your developer experience from manual GraphQL strings to fully-typed function calls.
