Legacy WordPress and PHP setup that was difficult to scale and maintain
02
Outdated visual design and poor mobile experience
03
Website not optimized for SEO, limiting organic discoverability
04
Non-standard sales flow without traditional eCommerce functionality
05
Need for flexible product and content management without increasing operational complexity
Projects in Numbers
100+
products with full variant support
150+
pages migrated and rebuilt
14
customizable content blocks
1
custom product inquiry workflow replacing traditional eCommerce
Proven Headless Solutions That Perform
Migrated the website from WordPress and PHP to a modern stack based on Next.js and Payload CMS
Built the marketing website from scratch based on the client’s Figma designs, focusing on clarity, performance, and mobile usability
Designed a scalable product architecture supporting categories, brands, finishes, and technical specifications
Implemented advanced product filtering to help users navigate a complex catalog efficiently
Created a custom, cart-like inquiry flow using forms and downloadable PDFs, tailored to the client’s business model
Delivered an SEO-first architecture with server-side rendering, automatic sitemap generation, and image optimization
Project Tech Stack
Payload CMS
Modern self-hosted headless CMS built with TypeScript and Node.js, offering full control over data structure, API, and business logic.
Next.JS
React framework for building fast, SEO-friendly web applications with server-side rendering and static site generation.
Vercel
A cloud platform for hosting and deploying frontend applications, built to work seamlessly with Next.js and modern frameworks.
Tailwind
A utility-first CSS framework that lets you build custom user interfaces directly in HTML or JSX by composing small, reusable utility classes instead of writing traditional CSS.
MongoDB
An open-source, document-oriented NoSQL database that stores data in flexible JSON-like documents (BSON) instead of traditional tables, allowing for dynamic schemas that change as your application evolves.
How we work
Governed and Scalable, by Design
We design content models, editorial workflows, and governance into the architecture from day one to make you Information Architecture clean and usable as your team, markets, and channels grow.
Editorial UX boosts your marketing team's speed and freedom. They can build pages, launch campaigns, and manage content without needing developer help.
Performance & AI SEO by Default
Each project includes a complete SEO + LLM optimization. Performance baseline as standard: Core Web Vitals, structured data, rendering strategy, and AI SEO setup.
Scalable Next.js architecture derived from 7+ years of experience.
Already live? Our Next.js SEO audit gives you an actionable, dev-ready assessment of where you stand.
Predictable & Efficient Delivery
90% of our projects fit the initial budget. That comes from the time we invest upfront — understanding exactly what we're building before a single line of code is written.
Our CMS Kit has page builders, navigation, localization, content models, and SEO settings. It boosts every engagement. Plus, it won’t limit your choices. It's a smart starter refined across dozens of production deployments, not a constraint.
Key Features
1
3
Advanced Product Filtering System
A flexible filtering engine allowing users to browse products by category, brand, finish, and technical parameters, optimized for both desktop and mobile.
2
3
Payload CMS with Live Preview
Custom CMS setup with live previews for collections and global components, enabling safe and efficient content updates.
3
3
Mobile-First Product Experience
Touch-optimized product cards, drawer-based filters, and responsive layouts designed specifically for mobile users.
