Migrate from Wix to Sanity

Why Migrate from Wix?

# 1
Templates make scaling difficult as content grows
# 2
Limited control over complex layouts or new page types
# 3
Hard to organize large volumes of content
# 4
Website speed and SEO become harder to improve
# 5
Not built for teams who need advanced workflows
# 6
Restrictive when expanding into new channels or languages

What Tipico Gained with Sanity

35%
faster page updates
22%
higher SEO visibility
faster localization
90%
less developer involvement

How We Help Migrate?

01

Wix Analysis & Planning

We explore your current Wix setup, review your pages, and map out which parts need to be improved or rebuilt.

02

Sanity Content Modeling

We organize your content into clean, structured Sanity models so it’s easier to manage and reuse.

03

Custom Next.js Frontend

We build a fast, high-performance website using Next.js for better speed, SEO, and reliability.

04

Global Expansion Setup

If you need multiple languages or regions, we set up clear workflows in Sanity to support them.

05

Team Training & Launch

We train your team to use Sanity effectively and provide guides so everyone can publish confidently.

How we work

Governed and Scalable, by Design

We design content models, editorial workflows, and governance into the architecture from day one to make you CMS clean and usable as your team, markets, and channels grow.

Editorial UX boosts your marketing team's speed and freedom. They can build pages, launch campaigns, and manage content without needing developer help.

Performance & AI SEO by Default

Each project includes a complete SEO + LLM optimization. Performance baseline as standard: Core Web Vitals, structured data, rendering strategy, and AI SEO setup.

Already live? Our Next.js SEO audit gives you an actionable, dev-ready assessment of where you stand.

Predictable & Efficient Delivery

90% of our projects fit the initial budget. That comes from the time we invest upfront — understanding exactly what we're building before a single line of code is written.

Our CMS Kit has page builders, navigation, localization, content models, and SEO settings. It boosts every engagement. Plus, it won’t limit your choices. It's a smart starter refined across dozens of production deployments, not a constraint.

Feature Mapping

All-in-one website builder

Combines content, design, and publishing in a single system, which can become limiting as your digital presence grows

Structured content platform

Built around structured content models that scale across complex websites and digital products

Page-based content creation

Content in Wix is created for individual pages

Content-first approach

Separates content from presentation, allowing the same content to be reused across multiple websites, apps, and channels

Visual page editing

Focuses on simple visual editing for individual users

Real-time collaborative editing

Enables real-time collaboration, granular roles, and live previews - better suited for larger marketing and content teams

Limited customization

Customization in Wix is constrained by platform features

Highly extensible CMS

Offers flexible schemas, custom inputs, and developer-friendly tooling that can be tailored to specific marketing workflows and business needs

Single-site focus

Wix is primarily built for managing one website

Omnichannel content delivery

API-first architecture makes it easy to deliver content to websites, mobile apps, eCommerce platforms, and future digital channels from one central system

Our Clients Say

"FocusReactive helped us launch a high-performing website with 20% faster load times and 40% less manual work thanks to seamless integrations. DatoCMS also allowed our team to update content 50% faster, all delivered with clear communication and reliable project management."

Gal Lampel
Gal Lampel
Operations Manager, QuantHealth

We picked FocusReactive over other partners because of their no-nonsense approach, technical know-how, experience and price. FocusReactive’s work has doubled SEO traffic in the first week and has received positive feedback from stakeholders. A lot of companies have layers of sales on top of them and if you don't plan in advance, you cannot get the resources needed. FocusReactive ensures that you are never blocked because they will prioritise for you.

Igor Oudekerk
Igor Oudekerk
Product Owner, EasyPark

"FocusReactive has been an exceptional partner, delivering all our requirements ahead of schedule. Their team feels like an extension of ours, understanding our strategy and anticipating our needs. They helped us build two modern, SEO-friendly marketing websites that our marketing team can easily manage without relying on developers. The team is incredibly talented, responsive, and always takes pride in their work. Thanks to FocusReactive, we've been able to scale our marketing efforts more effectively. We couldn’t have asked for a better partner."

Mike Addonizio
Mike Addonizio
VP of Marketing at Betway

FocusReactive completed the project on time and added extra tasks without compromising the schedule. As a result, the client was pleased with the new site's look and feel. FocusReactive held weekly virtual meetings to share accomplishments and questions. They were organized and flexible.

David Green
David Green
Operations Director at The Mighty Shed

Recent migration projects

EasyPark

View Live
Industry
Parking & Mobility
Technical Stack
Next.JS
Storyblok
Vercel
Scope of Work
Design
Website Development
Maintenance

Reverse Health

View Live
Industry
Health & Wellness
Technical Stack
Next.JS
Payload
PostgreSQL
Scope of Work
Website development
Maintenance

Lucian Light

View Live
Industry
Wholesale Building Materials
Technical Stack
Next.JS
Payload
Vercel
Scope of Work
Migration to Payload CMS
Maintenance

QuantHealth

View Live
Industry
Biotechnology Research
Tech stack
DatoCMS
Next.JS
Vercel
Scope of Work
Website Development
Maintenance

FAQs

Migration from Wix to Sanity

Most migrations take between 4 and 8 weeks.

No, all important items are transferred safely.

Yes, most teams choose to improve their design during the process.

Yes, daily updates can be handled without developers.

Yes, Sanity is built to scale and adapt as your content needs evolve.

What we write about Sanity

Sanity CMS overview
Abstract white zigzag logo on dark background

Sanity CMS overview

Delve into how Sanity CMS transforms content collaboration and management across diverse digital landscapes.
Think headless CMS are not customizable? We disproved this using Sanity
Sanity Studio CMS interface showing document list and editor

Think headless CMS are not customizable? We disproved this using Sanity

Sanity encourage to customize almost everything. Any Sanity module can be rewritten. This makes it possible to have your own combination of standard and custom components in your application.
A Deep Dive into Sanity's Visual Editing and Presentation Tool
Sanity Create, Visual Editing, and Releases feature icons on dark background

A Deep Dive into Sanity's Visual Editing and Presentation Tool

Explore Sanity’s new Visual Editing and Presentation tool. See how these features make editing smoother, simplify content updates, and give developers and editors live previews right inside the CMS.

Need help with Migration?

  • Respond within a day
  • Intro call to sync
  • Proposal within 2-3 days
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