Migrate from Squarespace to Sanity

verified October 2026

Break free from a closed site builder. Migrate from Squarespace to Sanity for advanced SEO control, custom integrations, and a blazing-fast headless architecture.

Why Migrate from Squarespace?

# 1
Templates restrict design and layout flexibility
# 2
Hard to manage large or evolving content libraries
# 3
Limited support for multi-language or multi-market websites
# 4
Performance declines as the site becomes more complex
# 5
Integrations are limited compared to modern API-first tools
# 6
Content editors depend heavily on predefined blocks

What Tipico Gained with Sanity

122
Sanity users
75M
monthly requests
98
document types
165K+
managed documents

How We Help Migrate?

01

Squarespace Audit & Planning

We review your Squarespace pages and content to plan what should be moved, reorganized, or improved.

02

Sanity Content Modeling

We build structured content types in Sanity that keep your workflows clean and easy to manage.

03

Custom Next.js Frontend

We rebuild your website using Next.js for speed, SEO benefits, and long-term flexibility.

04

Language & Market Setup

If needed, we configure multi-language or multi-region publishing for global operations.

05

Team Training & Launch

We train your team to use Sanity confidently and provide documentation for smooth daily publishing.

How we work

Governed and Scalable, by Design

We design content models, editorial workflows, and governance into the architecture from day one to make your Information Architecture clean and usable as your team, markets, and channels grow.

Editorial UX boosts your marketing team's speed and freedom. They can build pages, launch campaigns, and manage content without needing developer help.

Performance & AI SEO by Default

Each project includes a complete SEO + LLM optimization. Performance baseline as standard: Core Web Vitals, structured data, rendering strategy, and AI SEO setup.

Scalable Next.js architecture derived from 7+ years of experience.

Already live? Our Next.js SEO audit gives you an actionable, dev-ready assessment of where you stand.

Predictable & Efficient Delivery

90% of our projects fit the initial budget. That comes from the time we invest upfront — understanding exactly what we're building before a single line of code is written.

Our CMS Kit has page builders, navigation, localization, content models, and SEO settings. It boosts every engagement. Plus, it won’t limit your choices. It's a smart starter refined across dozens of production deployments, not a constraint.

Feature Mapping

Template-driven pages

Organizes content around fixed page templates

Fully structured content models

Lets you design structured, schema-driven content models that scale far beyond simple pages and adapt to complex use cases

All-in-one site builder

Tightly couples content and presentation

Headless, content-first platform

Separates content from the frontend entirely, giving you freedom to use any framework and deliver content wherever it’s needed

Website-focused editing

Focuses on simple visual editing for single users

Real-time collaborative editing

Enables real-time collaboration, live previews, and granular content control - ideal for growing teams and content-heavy projects

Limited customization

Customizatio is restricted to platform capabilities

Highly extensible developer experience

Built for developers, offering JavaScript-based schemas, custom inputs, and powerful tooling tailored to your workflow

Single-site delivery

Content is primarily designed for a single website

Omnichannel content distribution

APIs allow you to reuse and distribute the same content across websites, apps, eCommerce platforms, and emerging digital channels

Our Clients Say

"Our main goal was to get a new website that met SEC compliance requirements while also being well set up for SEO. The FocusReactive team handled both the design and development using Sanity CMS and Vercel, and delivered a fully working site ready for launch. The process was smooth, and we now have a clean, reliable website that gives us a strong foundation for future growth."

Michael Koenig
Founding Partner at Financial Team

"We needed a headless CMS solution to enter the highly regulated US sports betting and online casino market. We chose Focus Reactive to develop it using Sanity. Because of them, today we have a tailor made, flexible and high-quality CMS Studio on deadline. Impressed by the quality of work and transparency throughout the process."

Daniel Eordough
VP, Head of Product Management at Tipico

Recent migration projects

EasyPark

View Live
Laptop on pink surface showing a website with colorful hero section
Industry
Parking & Mobility
Technical stack
Storyblok
Next.JS
Vercel
Scope of work
Design
Website Development
Maintenance

Reverse Health

View Live
Laptop showing fitness and weight loss website for women over 40
Industry
Health & Wellness
Technical stack
Payload CMS
NextJS
PostgreSQL
Scope of work
Website Development
Maintenance

Lucian Light

View Live
Lucian sign with arrow on illuminated wall in hotel interior
Industry
Wholesale Building Materials
Technical stack
Next.JS
Payload
Vercel
Scope of work
Migration to Payload CMS
Maintenance

QuantHealth

View Live
Laptop on reflective surface showing colorful website landing page
Industry
Biotechnology Research
Technical stack
DatoCMS
Next.JS
Vercel
Scope of work
Website Development
Maintenance

FAQs

Migration from Squarespace to Sanity

Sanity starts from $0 on Free and from $15 per seat/month on Growth, with Enterprise pricing tailored to the account. Squarespace typically starts around $16/month on annual billing or $25/month on monthly billing, with common higher tiers around $23–$99/month annually or $39–$139/month monthly depending on the features you need.

Commerce, email, scheduling, and other add-ons can increase the real monthly platform cost on either platform. Squarespace is often the cheaper option for simpler brochure sites and smaller stores. Sanity becomes easier to justify when brands need structured content, more customization, and a scalable content model beyond template constraints.

Most migrations take 4–8 weeks depending on content size.

Yes, or we can update the design if you want improvements.

No, editors can update content without involving developers.

Yes, it’s designed to scale with your content, team, and digital presence.

Yes, Next.js frontend offers a noticeable performance boost.

What we write about Sanity

Sanity CMS overview
Abstract white zigzag logo on dark background

Sanity CMS overview

Delve into how Sanity CMS transforms content collaboration and management across diverse digital landscapes.
Think headless CMS are not customizable? We disproved this using Sanity
Sanity Studio CMS interface showing document list and editor

Think headless CMS are not customizable? We disproved this using Sanity

Sanity encourage to customize almost everything. Any Sanity module can be rewritten. This makes it possible to have your own combination of standard and custom components in your application.
A Deep Dive into Sanity's Visual Editing and Presentation Tool
Sanity Create, Visual Editing, and Releases feature icons on dark background

A Deep Dive into Sanity's Visual Editing and Presentation Tool

Explore Sanity’s new Visual Editing and Presentation tool. See how these features make editing smoother, simplify content updates, and give developers and editors live previews right inside the CMS.

Need help with Migration?

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  • Intro call to sync
  • Proposal within 2-3 days
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