Outgrown your drag-and-drop website? Migrate from Wix to Sanity to unlock true scalability, custom integrations, and blazing-fast performance.
Why Migrate from Wix?
# 1
Templates make scaling difficult as content grows
# 2
Limited control over complex layouts or new page types
# 3
Hard to organize large volumes of content
# 4
Website speed and SEO become harder to improve
# 5
Not built for teams who need advanced workflows
# 6
Restrictive when expanding into new channels or languages
What Tipico Gained with Sanity
122
Sanity users
75M
monthly requests
98
document types
165K+
managed documents
How We Help Migrate?
01
Wix Analysis & Planning
We explore your current Wix setup, review your pages, and map out which parts need to be improved or rebuilt.
02
Sanity Content Modeling
We organize your content into clean, structured Sanity models so it’s easier to manage and reuse.
03
Custom Next.js Frontend
We build a fast, high-performance website using Next.js for better speed, SEO, and reliability.
04
Global Expansion Setup
If you need multiple languages or regions, we set up clear workflows in Sanity to support them.
05
Team Training & Launch
We train your team to use Sanity effectively and provide guides so everyone can publish confidently.
How we work
Governed and Scalable, by Design
We design content models, editorial workflows, and governance into the architecture from day one to make your Information Architecture clean and usable as your team, markets, and channels grow.
Editorial UX boosts your marketing team's speed and freedom. They can build pages, launch campaigns, and manage content without needing developer help.
Performance & AI SEO by Default
Each project includes a complete SEO + LLM optimization. Performance baseline as standard: Core Web Vitals, structured data, rendering strategy, and AI SEO setup.
Scalable Next.js architecture derived from 7+ years of experience.
Already live? Our Next.js SEO audit gives you an actionable, dev-ready assessment of where you stand.
Predictable & Efficient Delivery
90% of our projects fit the initial budget. That comes from the time we invest upfront — understanding exactly what we're building before a single line of code is written.
Our CMS Kit has page builders, navigation, localization, content models, and SEO settings. It boosts every engagement. Plus, it won’t limit your choices. It's a smart starter refined across dozens of production deployments, not a constraint.
Feature Mapping
All-in-one website builder
Combines content, design, and publishing in a single system, which can become limiting as your digital presence grows
Structured content platform
Built around structured content models that scale across complex websites and digital products
Page-based content creation
Content in Wix is created for individual pages
Content-first approach
Separates content from presentation, allowing the same content to be reused across multiple websites, apps, and channels
Visual page editing
Focuses on simple visual editing for individual users
Real-time collaborative editing
Enables real-time collaboration, granular roles, and live previews - better suited for larger marketing and content teams
Limited customization
Customization in Wix is constrained by platform features
Highly extensible CMS
Offers flexible schemas, custom inputs, and developer-friendly tooling that can be tailored to specific marketing workflows and business needs
Single-site focus
Wix is primarily built for managing one website
Omnichannel content delivery
API-first architecture makes it easy to deliver content to websites, mobile apps, eCommerce platforms, and future digital channels from one central system
Our Clients Say
"Our main goal was to get a new website that met SEC compliance requirements while also being well set up for SEO. The FocusReactive team handled both the design and development using Sanity CMS and Vercel, and delivered a fully working site ready for launch. The process was smooth, and we now have a clean, reliable website that gives us a strong foundation for future growth."
Michael Koenig
Founding Partner at Financial Team
"We needed a headless CMS solution to enter the highly regulated US sports betting and online casino market. We chose Focus Reactive to develop it using Sanity. Because of them, today we have a tailor made, flexible and high-quality CMS Studio on deadline. Impressed by the quality of work and transparency throughout the process."
Sanity starts from $0 on Free and from $15 per seat/month on Growth, with Enterprise priced custom. Wix typically starts around $17/month on annual billing or $24/month month-to-month, with common business tiers around $29/month, $39/month, and up to $159/month annually for higher-scale plans. Payments, workspace email, apps, and marketing add-ons can raise the real monthly cost. Wix is often the lower-cost option for smaller sites and simpler business needs, while Sanity becomes easier to justify when a brand needs structured content, more flexibility, and a frontend that can scale beyond drag-and-drop limitations.
Most migrations take between 4 and 8 weeks.
No, all important items are transferred safely.
Yes, most teams choose to improve their design during the process.
Yes, daily updates can be handled without developers.
Yes, Sanity is built to scale and adapt as your content needs evolve.
Think headless CMS are not customizable? We disproved this using Sanity
Sanity encourage to customize almost everything. Any Sanity module can be rewritten. This makes it possible to have your own combination of standard and custom components in your application.
A Deep Dive into Sanity's Visual Editing and Presentation Tool
Explore Sanity’s new Visual Editing and Presentation tool. See how these features make editing smoother, simplify content updates, and give developers and editors live previews right inside the CMS.
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