Betway Case Study
Client's challenge
The websites were outdated and suffered from slow load times, impacting user experience
Content management was cumbersome, slowing down their ability to make timely updates
The design was outdated and not aligned with modern iGaming standards
The current infrastructure couldn’t scale to support their growing needs across multiple domains
They lacked the flexibility to execute fast and effective omnichannel marketing strategies
Projects in Numbers
Our Solutions
Built a scalable marketing platform using Storyblok and Next.js
Combined two iGaming projects into one system
Simplified management with reusable components across both projects
Launched second project in just two weeks
Enabled flexibility for creating custom landing pages, ideal for fast-paced campaigns
Project Tech Stack
Storyblok
Headless CMS with a visual editor, giving developers flexibility and content teams an easy way to edit and preview pages.
Next.JS
React framework for building fast, SEO-friendly web applications with server-side rendering and static site generation.
TypeScript
A strongly typed programming language that builds on JavaScript, giving you better tooling at any scale.
Vercel
A cloud platform for hosting and deploying frontend applications, built to work seamlessly with Next.js and modern frameworks.
Why Us
Accurate Estimates
90% of our projects stay within the initial offer without major scope changes
Performance by Default
NextJS and SEO audits are included by default to ensure top performance from day one
Faster Delivery
Our internal CMS-kit accelerates Headless CMS development, saving both time and budget
Key Features
Component-Based Architecture
Storyblok’s live preview allows marketing teams to create, manage, and customize pages in real-time across multiple channels
Fast Content Delivery
Updates in Storyblok are live within seconds, making content management efficient for fast-paced campaigns
Scheduled Content Publishing
Time-sensitive iGaming promotions can be scheduled and approved ahead of time
Global and Local Content Configurations
Shared elements like banners can be updated globally but customized locally
What our client says
FocusReactive has been an exceptional partner, delivering all our requirements ahead of schedule. Their team feels like an extension of ours, understanding our strategy and anticipating our needs. They helped us build two modern, SEO-friendly marketing websites that our marketing team can easily manage without relying on developers. The team is incredibly talented, responsive, and always takes pride in their work. Thanks to FocusReactive, we've been able to scale our marketing efforts more effectively. We couldn’t have asked for a better partner.
Team behind a project
Alex Hramovich
Maksim Hodasevich
What we write about Storyblok
Storyblok vs. Sanity - A Comparison of Two Leading Headless CMS
Nextjs & Storyblok image optimization
Your project, our CMS craft
- Respond within a day
- Intro call to sync
- Proposal within 2-3 days
Then contact us by email [email protected]