Casino reviews Case study
CLIENT'S CHALLENGE
- The need for a high-performing website optimized for both SEO and user experience
- A desire for a flexible CMS that allows for easy content updates without extensive technical intervention
- A requirement for a platform that seamlessly integrates with a headless CMS for dynamic content management
- The urgency to scale their online presence rapidly in the competitive Casino industry
- The necessity for seamless localization to cater to different audiences
Project in numbers
Conversion
Months
Content types
Content editors
Client says
"FocusReactive's work boosted the website traffic, conversion rates, and audience engagement, meeting expectations. The team communicated effectively and utilized productivity tools to move the project forward seamlessly. Above all, we commended the team's flexibility and expertise."
Nick Walker
Chief Operating Officer at Blexr
OUR SOLUTION
- Facilitated the launch of new pages into production without developer assistance
- Empowered users to fully manage content and dynamically create landing pages with custom blocks
- Expanded accessibility by establishing new locales, catering to diverse regions and languages
- Supported simultaneous work for 59 users, enhancing team collaboration and productivity
- Implemented a system where the chief editor approves pages before publication, ensuring content quality
- Struck a balance between a user-friendly editing environment and high-performance metrics for a seamless UX
Project tech stack
Storyblok
Next.JS
Vercel
AWS
Cloudflare
Main page preview opened in Storyblok for editing
You can select a component and open it in editor at right hand side
Page with casino cards opened in Storyblok for editing
CE don’t need to populate each casino card as they came from client's backend. In CMS they only need to specify other page blocks and general parameters of cards list they want to show on a page
Dimensions plugin to manage regions
Here is the screenshot where you can see the amount of supported regions
Green page speed metrics
Our attention to detail and commitment to excellence enabled us to achieve stellar Google Page Speed metrics
Mobile optimization
We tailored and optimized every aspect of the project for mobile devices, guaranteeing seamless navigation and top-tier performance across all screen sizes
KEY ACHIEVEMENTS
- Achieved green metrics, ensuring a smooth and optimized user experience for performance and SEO
- Tailored content for different regions, ensuring wider audience reach through effective localization
- Provided a system that allows the creation of dynamic landing pages using pre-developed content blocks, enhancing content flexibility
- Established a publishing flow that permits the chief editor to approve pages before they go live, enhancing collaboration
- Furnished comprehensive guides and organized workshops for technical specialists, ensuring the platform's seamless use and effective documentation
Team behind the project
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