Plugin sprawl slows down performance and adds security risks
# 2
Editing feels disconnected from the final page
# 3
Hard to manage multilingual or multi-brand setups
# 4
SEO and Core Web Vitals suffer under legacy themes
# 5
Costly and fragile to maintain at scale
What Tipico Gained with Sanity
35%
faster page updates
22%
higher SEO visibility
5×
faster localization
90%
less developer involvement
How We Help Migrate?
01
Discovery & Mapping
We audit your WordPress setup and define which content types, taxonomies, and templates will move to Sanity
02
Schema & Studio Design
We design flexible Sanity schemas and set up Sanity Studio for your editors, including real-time preview and custom workflows
03
NextJS Frontend Build
We rebuild your site with Next.js and Vercel to achieve modern performance, SEO, and visual precision
04
Localization & Workflows
We configure multi-language publishing, content permissions, and approval flows for distributed teams
05
Enablement & Launch
We train your marketing team, set up analytics and dashboards, and ensure your team is ready to work independently
How we work
Governed and Scalable, by Design
We design content models, editorial workflows, and governance into the architecture from day one to make you CMS clean and usable as your team, markets, and channels grow.
Editorial UX boosts your marketing team's speed and freedom. They can build pages, launch campaigns, and manage content without needing developer help.
Performance & AI SEO by Default
Each project includes a complete SEO + LLM optimization. Performance baseline as standard: Core Web Vitals, structured data, rendering strategy, and AI SEO setup.
Scalable Next.js architecture derived from 7+ years of experience.
Already live? Our Next.js SEO audit gives you an actionable, dev-ready assessment of where you stand.
Predictable & Efficient Delivery
90% of our projects fit the initial budget. That comes from the time we invest upfront — understanding exactly what we're building before a single line of code is written.
Our CMS Kit has page builders, navigation, localization, content models, and SEO settings. It boosts every engagement. Plus, it won’t limit your choices. It's a smart starter refined across dozens of production deployments, not a constraint.
Feature Mapping
Theme-driven CMS
Content is closely tied to themes and templates
Structured content platform
Separates content from design and organizes it into structured schemas that can be reused and adapted as your frontend evolves
Plugin-based customization
Depends heavily on plugins for advanced functionality, often creating maintenance and security challenges
Extensible content studio
Enables customization through schemas, custom inputs, and studio extensions without relying on third-party plugins
Single-user editing model
Editorial workflows are mostly sequential
Real-time collaboration
Supports real-time collaborative editing, live previews, and faster feedback loops for distributed content teams
CMS-controlled rendering
Manages content, rendering, and delivery in one system
Frontend freedom
Delivers content via APIs, allowing frontend teams to build faster with any framework and change technologies without content rework
Website-focused CMS
Primarily designed for managing websites
Omnichannel content platform
Allows the same content to power websites, mobile apps, eCommerce platforms, and other digital experiences from a single source
Our Clients Say
"FocusReactive helped us launch a high-performing website with 20% faster load times and 40% less manual work thanks to seamless integrations. DatoCMS also allowed our team to update content 50% faster, all delivered with clear communication and reliable project management."
Gal Lampel
Operations Manager, QuantHealth
We picked FocusReactive over other partners because of their no-nonsense approach, technical know-how, experience and price. FocusReactive’s work has doubled SEO traffic in the first week and has received positive feedback from stakeholders. A lot of companies have layers of sales on top of them and if you don't plan in advance, you cannot get the resources needed. FocusReactive ensures that you are never blocked because they will prioritise for you.
Igor Oudekerk
Product Owner, EasyPark
"FocusReactive has been an exceptional partner, delivering all our requirements ahead of schedule. Their team feels like an extension of ours, understanding our strategy and anticipating our needs. They helped us build two modern, SEO-friendly marketing websites that our marketing team can easily manage without relying on developers. The team is incredibly talented, responsive, and always takes pride in their work. Thanks to FocusReactive, we've been able to scale our marketing efforts more effectively. We couldn’t have asked for a better partner."
Mike Addonizio
VP of Marketing at Betway
FocusReactive completed the project on time and added extra tasks without compromising the schedule. As a result, the client was pleased with the new site's look and feel. FocusReactive held weekly virtual meetings to share accomplishments and questions. They were organized and flexible.
Think headless CMS are not customizable? We disproved this using Sanity
Sanity encourage to customize almost everything. Any Sanity module can be rewritten. This makes it possible to have your own combination of standard and custom components in your application.
A Deep Dive into Sanity's Visual Editing and Presentation Tool
Explore Sanity’s new Visual Editing and Presentation tool. See how these features make editing smoother, simplify content updates, and give developers and editors live previews right inside the CMS.
